Group Final Idea

Rogue Traders - Voodoo Child

After each pitching a final idea on our blogs we have finally decided on Voodoo Child by Rogue Traders. We picked this idea as it has a strong female lead which we can recreate with our group but mix it up by having all of us in the video.

Our idea is that we go completely concept and performance based and have all of us in the video in lots of different outfits, ranging from disco to glam rock to 60s and we make a montage of each of us in all of the outfits, lip syncing to the song. We also plan to confuse the audience by all wearing the same outfit and then all wearing different outfits as this will make the audience want to keep watching because they won't know who is who. We have decided on this because we are all confident in front of the camera and it reduces complications by not bringing other people into the project to perform for us. Also, we think this would make a really eye catching video as even though we don't have a narrative for the audience to follow, the strong performance and the direct eye contact with the camera will keep the audience involved and add in the voyeuristic element of music videos which proves to be popular and successful.

We also plan to illustrate a few of the lyrics, so far we have thought of these ideas:

• "Here come the drums" - we will be wearing band outfits and playing drums, if possible.
• "Put your cards on the table baby. Do I twist, do I fold?" - either a poker game or tarot card display which would act as a motif to keep the video moving
• "Why don't you tell me my future?" - use of the tarot cards
• "I'm coming undone" - unzipping or untying or something not too sexual, letting her hair down, or unravelling from puppet strings
• "You play me like a puppet" - puppet strings attached to us if possible

Quite a few of these ideas may be very hard to do (the puppet strings mostly) but we will see if we can do them, hopefully we can.

Final Idea

Chase & Status - Heartbeat

This is my final idea for our pitch on wednesday; it is Heartbeat by Chase & Status with vocals by Nneka. I have chosen this song because it has female vocals which means that we could use one of us from the group or ask a friend to play the singer and the lyrics give us the opportunity to make our music video either narrative or context based. We also have to opportunity to bring in intertextuality with references to other music and DJs.

My idea is that the music video is a mix of concept and narrative, with a narrative between a boy and girl/man and woman with images of dark, club scenes and abandoned street scenes as the music connotes quite a dark setting. For the idea of the club we have discussed asking for permission to film in the well known club, Fabric, as one of our group members has previously been given permission.

The dubstep genre of this song does not have many music videos, especially none particularly well known, which means that we can be very imaginative with this song as at the moment there is not well known genre conventions that we would need to follow or break to make the video familiar to the audience.